Archive for February 20th, 2013

Franchise Marketing Technology Is Crucial For Success

Brand marketing agency

Content marketing today uses a diverse array of channels such as blog posts, social media, podcasts, and videos. Those looking for top quality franchise marketing should seek out a brand marketing agency that they can depend on for brand consulting. With a proper franchise consultant you can get the best possible advertising for your business.

Billboards, a very common modern form of franchise marketing, first appeared in 1867. Since then, advertisements have come a long way and have diversified in their nature. One of the advertisements that was most groundbreaking for its time was the 1984 “Big Brother” ad for Apple, which debuted during the Super bowl. Franchise marketing saw a big change in recent years, after the dotcom bubble of the late 90s broke and inbound marketing focused on interactivity and information sharing became more important than outbound marketing.

Marketing today also utilizes a variety of technology. QR codes, for example, are square bar codes that are scanned with a smartphone and will bring up contact information, text messages, web sites, or other types of content. No matter what kind of company you are, with assistance from a skilled marketing agency, you can get the sort of help that is best for your needs. Take some time to select a reliable marketing firm to assist you with your requirements, and it will be easier for you to bring in clients, thanks to having the marketing that will attract them based on the needs they have for products and services.